Social Media

Social Media is not a fad; it is a revolutionary shift in the way we communicate with our guests, customers and prospects. Social Media gives a face to a business. People do not have relationships with corporations, hotels or conference centers; they have relationships with the people who work there. Use our social media self audit to see how you are doing.

Description

Social Media recognizes several of our basic human desires – to share, belong and connect – and creates meaningful experiences around them. The Real Objective of Social Media is to connect you (or your Brand) to the End User (The consumer).

Social Media is not a fad; it is a revolutionary shift in the way we communicate with our guests, customers and prospects. Social Media gives a face to a business. People do not have relationships with corporations, hotels or conference centers; they have relationships with the people who work there.

Social Media has drastically changed the way businesses market, sell and communicate with guests and customers. People today demand more direct, open and engaging connections. We are moving away from “trying to sell” our products to “engaging with customers.” If people are having conversations about your hotel or community, then you want to join the conversation. In the past, if we had a good or bad experience at a hotel, it would take days or even weeks to tell our social network. Today, we can let our friends on Facebook or our followers on Twitter know our experience in real time and that message can be easily and widely broadcasted to thousands in seconds.

Jacaruso Enterprises can help you navigate the social space by:
 - Effective Planning & Strategies
 - Content Creation for Blogs, Posts, Tweets, etc.
 - Training, Webinars, Workshops & Key-Note Speaking
 - Maintenance and Management of all Social Media Channels

“It takes time to build relationships with your customer. We are committed to investing the time to build trust and loyalty through a brand specific dialog that is intentionally casual and personal in order to soften any corporate tone.” -Toni Jacaruso

Use the Contact Form if you want to optimize your social media results.

 

Toni Jacaruso Bio pdf

12 Hotel Sales Secrets

Social Media Self-Audit 

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